My Dangerous Loverboy

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My Dangerous Loverboy is a breakthrough campaign that will raise awareness of the internal trafficking of vulnerable young girls into the sex trade. Watch our My Dangerous Loverboy video, rate and comment to spread the word and raise awareness of the sex trafficking of young girls. You can help fight against this crime!


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>My dangerous loverboy blog

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More than 2,000 children ‘victims of street grooming’

The first UK-wide study of street grooming of children has found more than 2,000 victims of systematic abuse.
Head of CEOP Peter Davies said many local agencies were failing to give victims the support they needed.

Love or Lies? – Who Can You Trust (resource pack)

The Love or Lies? education resource was developed to help schools and other settings explore positive and negative relationships, peer pressure and sexual exploitation.

Revealed: conspiracy of silence on UK sex gangs

A culture of silence that has facilitated the sexual exploitation of hundreds of young British girls by criminal pimping gangs is exposed by The Times today (5th Jan 2011)


The crime...

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Internal trafficking

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The girls, some as young as 12 years old, are lured into
relationships by older boys and young men

A Global Problem

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The Internal Trafficking of girls and young women into the sex industry is not just a problem that is confined to the UK.

X Platform

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In order to reach the target audience of teenage girls a variety of different media and events will be used


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Animated stories

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Working with charity Barnardos, we tell the stories of girls who are recovering from traumatic experiences using animation. Stick figures that they draw become animations distributed through the web and as free mobile downloads.

Picture this

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Photography as a source of inspiration – we want to use the creative imagination of our audience to fight sex trafficking – designing posters, logos, badges, T shirts

Music – Sounds like teen spirit

‘Set Me Free’ is the theme song of the My Dangerous Loverboy film – we want to inspire our teenage audience to compose their own songs and music to fight sex trafficking

Sponsor the campaign

Bebo Director of Digital Content Danl Hewitt has committed £50,000 of marketing support to help kick start the campaign and raise awareness of our MDL channel on bebo to their members

Teen detective – Exciting new drama

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Using the genre of a teen detective thriller, we plan to actively engage our target audience on the web and mobile through story lines dealing with issues like love, sex, betrayal, friendship and self esteem.

Real stories

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We want to use the power and immediacy of documentary film making to reveal the reality of internal trafficking.